Get the answers to all your Creator Awards questions here.

How do I apply?

Click here to enter.

What information do I need to apply?

Applications require basic information about your idea, business, or organization, as well as a 90-second video introducing yourself, telling us what you do, why you’re passionate about it, and how you would use a funding award if you win. You will not be able to submit your application without the video.

Can I start my application and come back to it later?

Yes, you will be able to save your application in the system and return to it later if needed.

Does my Creator Awards video need to be professionally produced?

No. We’re not judging your video based on production quality, so feel free to pull up a chair and record yourself on your phone or computer. You can keep it simple with a direct-to-camera speech sharing your business story and why you love doing what you do. Just be sure to keep it under 90 seconds (64 megabytes) in order to attach it to your application.

Do I have to be a WeWork member to apply or participate?

No. Both WeWork members and non-members are invited to apply.

Does my project fit the Creator Awards?

Absolutely! Whether you’re an entrepreneur, performer, startup, or nonprofit, we encourage you to take the plunge and fill out an application. What do you have to lose?

In which category should I apply?

The Performing Arts category is meant for live performers interested in sharing their talents on the Creator Awards stage. The Nonprofit category is meant for registered NGOs, charities, and nonprofit organizations. The Business Venture category is meant for startups, entrepreneurs, or established enterprises. As a heads up: If we believe your project fits better in a different category than the one in which you applied, we may move you into that category. 

I’m working on several different projects. Can I apply more than once?

No. It’s one application per entity, per person, meaning only one person per business can apply, and you as an individual can only apply once. Please prioritize and choose carefully.

I applied for a Creator Award in 2017. Am I eligible to apply in 2018?

Yes. Please refer to the regional eligibility for 2018 to ensure you apply for the correct regional event. 

If I won a Creator Award in 2017, am I eligible to apply in 2018?

All 2017 incubate winners are eligible to apply in one of the new 2018 categories. If you were a Creator Awards finalist in 2017 at the Launch or Scale level but did not win, you are welcome to apply again in whichever category you’d like. To create as many opportunities as possible, past Launch and Scale winners are not eligible to apply for the Creator Awards the year following their win.

My business has several locations. Where should I apply?

Apply in the region where your business has its headquarters.

Are creators in all countries eligible?

We’re excited to bring the Creator Awards to new regions in 2018. See eligibility below. Click here to read our full Terms and Conditions.

I live in one of the 8 countries where Creator Awards are happening this year. Where’s my regional event?

US & Canada

  • If you’re based in Alaska, Arizona, British Columbia, California, Colorado, Hawaii, Idaho, Kansas, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington, Wyoming, you’re eligible to apply for the regional event in San Francisco.
  • If you are based in Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, New Hampshire, New Jersey, New York, North Carolina, Ohio, Ontario, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, Tennessee, Vermont, Virginia, Washington DC, West Virginia, Wisconsin, you’re eligible to apply for the regional event in Nashville.

Outside US & Canada

    • If you’re based in Mexico, you are eligible to apply for the regional event in Mexico City.
    • If you’re based in the UK or Ireland, you are eligible to apply for the regional event in London.
  • If you’re based in Germany or Amsterdam, you are eligible to apply for the regional event in Berlin.
  • If you’re based in Israel, you are eligible to apply for the regional event in Jerusalem.
  • If you’re based in the Mainland China, Hong Kong, or Macau, you are eligible to apply for the regional event in Shanghai.
  • If you’re based in Brazil, you are eligible to apply for the regional event in São Paulo.
  • If you’re based in South Korea, you are eligible to apply for the regional event in Seoul.

What are the event dates and application deadlines for the 2018 Creator Awards?

Mexico City

Event Date: February 1, 2018
Applications Deadline: Closed


Event Date: April 12, 2018
Applications Deadline: Closed

San Francisco

Event Date: May 10, 2018
Applications Deadline: Closed


Event Date: June 20, 2018
Applications Deadline: Closed

São Paulo

Event Date: August 28, 2018
Applications Deadline: Closed


Event Date: September 13, 2018
Applications Deadline: Closed


Event Date: October 25, 2018
Applications Deadline: Closed


Event Date: November 15, 2018
Applications Deadline:  September 28, 2018


Event Date: To be announced
Applications Deadline: To be announced

What if I can’t attend my city’s regional event?

Please email us at creatorawards@wework.com

My regional event is in a city outside of where I live. Will you cover travel expenses if I’m selected as a finalist?

If you’re selected to move forward as a finalist and you live outside the metro area of the city hosting your regional event, WeWork will work with you to book and cover the expense of roundtrip travel and one hotel room for yourself and one guest.

How do I participate in the Creator Market or job fair?

Please email creatorawards@wework.com with your location and details about your business.

I just submitted my application. What happens next?

Our judging committee carefully considers each and every application before choosing finalists. Because of the volume of applications we receive, we cannot offer personalized feedback; however, we will get in touch to let you know whether or not you’ve been selected. Applicants will be notified approximately two weeks before their regional event.

How much time will selected finalists have to prepare their live pitches or demos?

Nonprofit and Business Venture finalists will have a minimum of one week to prepare their in-person presentation.

How many awards are available in each category and region?

The number of awards in each category and region may vary.

If I win a Creator Award, how will I receive my prize?

Creator Awards prizes vary depending on what type of company you are. Artists and nonprofits will receive cash prizes, while entrepreneurs, startups, and other for-profit companies will receive Simple Agreement for Future Equity structure Investment from WeWork. 

**FOR BRAZIL ONLY: In Brazil, entrepreneurs, startups, and other for-profit companies will receive the investment based on a Convertible Loan Agreement (Contrato de Mútuo Conversível em Participação Societária) 

How do I know if I qualify as an artist?

For the Creator Awards, we define “performing artist” as someone with a specific artistic purpose driving their project, whether in music, film, visual arts, or a similar creative field. Take for example a dancer who wants to create a performance celebrating the stories within a specific community. They would count as an artist because any success of their resulting performance (monetary or otherwise) would be a beneficial side effect of their primary goal.

What is a Simple Agreement for Future Equity structure Investment*?

The agreement itself states that an investor (in this case WeWork) will invest money in a company (in this case any for-profit Creator Awards winner), in exchange for the right to purchase stock in a future equity round. 

**FOR BRAZIL ONLY: The Convertible Loan Agreement, investment structure applied in Brazil, is one of the legal instruments used for fundraising by startups. This is an investment (mutual), whose debt value may convert (convertible) into future equity interest. The contract guarantees a loan of securities by the investor (in this case, WeWork) to the company (in this case, the winner) in exchange for the possibility of a return of the investment in the form of conversion into a portion of the company’s share capital or, in the last case, in the form of a return of the amount invested. 

How does a Simple Agreement for Future Equity structure Investment work?

After for-profit Creator Awards winners sign their Simple Agreement for Future Equity structure Investment agreement, WeWork will wire them their prize money. From there, winners can immediately begin using the funding for their business. If at any point in the future, the winner’s company enters another funding event, an IPO, or an acquisition, they will grant a stake of their company to WeWork. In this event, WeWork gets no cap or discount, and does not take any more favorable terms than what’s been negotiated in the next round.

(Need a visual explanation? See here for an infographic about Simple Agreement for Future Equity structure Investment.)

**FOR BRAZIL ONLY: As to the Convertible Loan Agreement, applied in Brazil, after the for-profit winners of the Creator Awards sign their Convertible Mutual Agreement, WeWork will transfer the prize money in accordance with the terms set forth in the Terms and Conditions. From then on, the winners will be able to use the investment to grow their business. If, at any time in the future, within 10 (ten) years, the winning company obtains another financial event of any nature, an Initial Public Offering of Shares or an acquisition or merger, WeWork shall have the option, at its sole discretion, to convert the amount equivalent to its investment in the capital stock of the winning company. In this case, WeWork will not receive any limits or discounts and will not obtain more or less favorable conditions than those established in the subsequent negotiation. (Need a graphic explanation? Take a look here.)

I’m a small business owner, and I will not be seeking a round of funding or an IPO. Do I still have to take a Simple Agreement for Future Equity structure Investment?

Yes. However, as long as there is no “liquidity event,” “equity financing,” or “dissolution event,” you can continue business as usual without WeWork owning any stock in your company. 

(In Brazil – if no other event occurs (i.e. equity financing, liquidity event or dissolution event) within 10 years, the winner will have to pay back the prize money)

**FOR BRAZIL ONLY: In case of the Convertible Loan Agreement, observed in Brazil: Yes. However, as long as there is no “liquidity event” or “equity financing” or “dissolution event”, you may carry on business normally without WeWork owning shares of your company. In this case, however, at the end of the ten (10) year period, the value received in premium must be returned to WeWork (without interests).

What happens if I sign a Simple Agreement for Future Equity structure Investment and then my company goes under or declares bankruptcy? Would I need to pay WeWork back?

In a “dissolution event,” WeWork would not hold a security interest in your company; dissolution rules specific to your jurisdiction of organization and entity type would apply. To the extent that there are funds available for distribution to equity holders, your company would be required to pay WeWork back before any payments to stockholders.  However, we’d like to emphasize that in a “dissolution event” scenario, it’s generally unlikely that there would be any funds left to distribute to WeWork (or any other equity holders).

**FOR BRAZIL ONLY: In case of the Convertible Loan Agreement, observed in Brazil: In a “dissolution event,” WeWork would not have a warranty claim on your company. Specific dissolution regulations apply to the jurisdiction of your organization or type of entity. In the event that funds are available for distribution to equity holders, your company must pay WeWork before making any payment to shareholders. However, we would like to emphasize that, in the case of a “dissolution event,” it is unlikely that funds will be available to distribute to WeWork (or any other equity holder).

Can we negotiate the Simple Agreement for Future Equity structure Investment?

While we understand these kinds of decisions are typically complex, we’ve carefully chosen a structure that we’re confident will be the most helpful and flexible for winners, and that can be signed easily without modifications. To keep things streamlined and help winners access their prizes quickly and fairly, the Simple Agreement for Future Equity structure Investment is not negotiable. All for-profit winners will be signing the same Simple Agreement for Future Equity structure Investment agreements with the same terms. 

How will my Creator Awards application be judged?

Your application will be judged on the following guidelines: 1) Creativity. How original is your approach? 2) Innovation. Are you bringing a new perspective to light? 3) Capability. Do you have a plan for executing your goals? 4) Impact. What impact does your business have on the community?

Please note: Finalists pitching at their regional events will also be judged based on presentation.

Does my business need to be a certain corporate form to be eligible for a Simple Agreement for Future Equity structure Investment?

For the purposes of properly executing a Simple Agreement for Future Equity structure Investment agreement, you will need to either be a C-Corp or LLC for the majority cities (and LTD for Israel)

I am based in a Creator Awards eligible country outside of the US but have a US-corporate form (e.g., Delaware C-Corp), what agreement would I enter into if I win?

If your parent company is US-based (i.e. not a subsidiary), as long as your principal place of business and operations is in a Creator Awards eligible country, your company can apply to that country’s Creator Awards and you would be eligible to enter into a US SAFE Agreement. Otherwise, you would sign the applicable regional investment document.

For example, if your business is based in Brazil but your parent corporation is registered in Delaware, you can apply to the Brazil Creator Awards and would receive your funding through a US SAFE agreement. If you are a Brazilian company registered in Brazil, you would receive your funding through the Brazilian investment document.

Did we miss something? Still have more questions?
Email us at creatorawards@wework.com.

*These materials are provided for informational purposes only. These materials and the information and content contained herein are not offered as legal advice and should not be construed as such. The descriptions contained in the materials, including regarding any transactions, results, or potential outcomes, are not intended to suggest or guarantee that similar results can or would be obtained in any particular matter or scenario. These materials are not intended to serve as a comprehensive discussion of all the potential issues, considerations, factors, or concerns that may apply to your particular circumstances. You should seek professional legal and tax advice before using, acting on, or relying upon any information contained in these materials. For more information about Simple Agreement for Future Equity structure Investment, please review the Y Combinator Simple Agreement for Future Equity structure Investment primer, which is available at https://www.ycombinator.com/documents/ and the SEC Investor Bulletin available at https://www.sec.gov/oiea/investor-alerts-and-bulletins/ib_safes.